by Jamie | Apr 5, 2013 | Content Strategy
In this lesson you will learn: How to research, analyze, and classify your competitors in terms of SEO strategy, and their business’ USP. 1) First we’ll look at how to determine your competitors via keywords and SERPS 2) Second, you’ll learn how...
by Jamie | Apr 3, 2013 | Content Strategy
In order to get targeted traffic you have to know who your audience is, and what they want. You have to know where they are active and how to communicate with them effectively. Almost every client and student i’ve ever had has been either slightly unsure...
by Jamie | Apr 1, 2013 | Content Strategy
Well, now that we’ve covered your mission critical equipment, gotten into the right mindset and covered the concepts of forming a content strategy, now that you’ve got a basic understanding of the content marketing process, how about we discuss what it means to create...
by Jamie | Mar 29, 2013 | Content Strategy
Well, now that we’ve covered your mission critical equipment, gotten into the right mindset and covered the concepts of forming a content strategy, now that you’ve got a basic understanding of the content marketing process, how about we discuss what it means to create...
by Jamie | Mar 27, 2013 | Content Strategy
…You may not know it yet, but there is a CORE set of tools, a CORE set of principles, and a simple yet sophisticated framework for building your brand, your audience, and your assets as a Modern Content Creator. Today you are going to be introduced, or...
by Jamie | Mar 25, 2013 | Content Strategy
Ah, how far we’ve come in such a short time. It seems like only yesterday I was manually submitting “backlinks” to directories during downtime when i wasn’t dodging mortar attacks or hunting bad guys in baghdad. A good buddy of mine who was a web developer...
