by Jamie | Jul 20, 2011 | Build Your Online Platform
The often under-rated Press release can be one of the most important direct marketing tools in your arsenal. The implementation of modern press releases can be leveraged for great results; however, the accessibility of such a large audience, and low level of entry for...
by Jamie | Jun 16, 2011 | Build Your Online Platform
You landing pages are those key points of entry that most of your link-and-audience building efforts draw traffic to. These pages are the pages that your site receives its primary inflow of eager eyeballs. In other words, this means that that most of your traffic is...
by Jamie | Apr 2, 2011 | Build Your Online Platform
As a small business owner, (especially professional service businesses) you likely understand the importance of content marketing. If you haven’t a clue what that means… Content marketing is the publishing and distribution of valuable content used to educate,...
by Jamie | Feb 3, 2011 | Build Your Online Platform
How Your Online Platform Works One of the biggest mistakes made by beginning content publishers, musicians, and blogging hopefuls is the “if you write it, they will come mentality.” I understand how it happens because i have personally fallen victim to...